30th Nov 2024: In Mayfair during the 2024 festive season
In Mayfair during the 2024 festive season, luxury brands competed to transform the streets into a dazzling spectacle of light. Fortnum & Mason embraced tradition with a classic façade in rich red and gold, framing each window with luminous borders to evoke the charm of a quintessential British Christmas. Cartier captivated passersby by wrapping its entire storefront in an enormous red ribbon, radiating the brilliance of a jewel box. Chaumet showcased delicate snowflake-inspired lights, reflecting the sparkle of its fine jewelry. Chanel illuminated Bond Street with installations shaped like its iconic No.5 perfume bottle, turning a brand symbol into a glowing masterpiece. Dior, meanwhile, adorned its frontage with a lavish arch of stars and flowers, creating an enchanting, dreamlike atmosphere. Together, these decorations transformed Mayfair into a “gallery of light,” offering visitors an unforgettable and luxurious Christmas experience. Nikon D850...